The Sound of Money

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A blow by blow account of how the US music business really works. Written as a "HOW NOT TOO" guide this book is filled with fantastic hints, tips, anecdotes and analysis in bite sized and often very funny snippets. This book is essential reading for anyone who is interested in playing a part in the biggest music market on earth. The book deals with the basics of business as well as strategy, marketing, branding and selling both at wholesale and retail. The Sound of Money is a comprehensive and wide ranging guide that will enable readers to gain insights that they can use in almost any business. Failure to understand American business processes leads to many disasters. Now you can access a million dollars worth of research for a few dollars less. This is the definitive guide. Backed up by regular podcasts and internet updates you will never regret investing in this book.