On the Private and Public Virtues of an Honorable Entrepreneur

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Alexis de Tocqueville's writings on honor, and his observation that a democracy's definition of honor "stands for the peculiar individual character of that nation before the world, " provide inspiration for an ideal entrepreneurial innovator discussed in this book. Beginning with Aristotle, contributions of the giants of moral, political, and economic thinking are aggregated in a Credo for honorable entrepreneurs who are dedicated to freedom and general human flourishing. The Credo's maxims and duties can help entrepreneurs prevent a separation of the honorable and the useful, which is a moral challenge faced by many leaders in all parts of society. Like-minded individuals who share this vision can rebalance power and repair America's triune social order, while creating wealth and a surplus that can benefit the poorest among us.