Motion Picture Making and Exhibiting
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Excerpt from Motion Picture Making and Exhibiting: A Comprehensive Volume Treating the Principles of Motography, The Making of Motion Pictures, The Scenario, The Motion Picture Theater, The Projector, The Conduct of Film Exhibiting, Methods of Coloring Films, Talking Pictures, Ect
Within a little more than ten years, the motion picture show has become one of the world's most popular forms of entertainment, and, from a commercial standpoint, one of the most profitable. In the United States alone there are over 15, 000 theaters that are devoted to this form of entertainment, that in turn gives employment to one quarter of a million people. From the little "store show" of ten years ago, that eked out an existence with the aid of a shooting gallery and tin type department, the modern picture theater rivals the largest of "legitimate" theaters, both in attendance and equipment.
Aside from its prominence as amusement feature, the motion picture fills a place that has never been reached by the theater, that is, its ability to instruct as well as entertain. Its extended use in educational institutions, and in the proceedings of learned societies has proved its value as an instructor for it presents the most abstruse and difficult subjects in a way that appeals to the most indifferent mind. It has unfolded the beauties of literature to those who have lacked the inclination to read for themselves, and has taken the student through faraway lands that he could never have witnessed otherwise. Little wonder that the pictures have become an established institution among all classes of people.
The great interest aroused among both show patrons and prospective exhibitors in regard to the principles and practice of motion picture making and exhibiting has been responsible for the publication of this little book. Following the general treatment of the subject will be found data that will be of use to the operator and present exhibitor. This was compiled from the files of the trade journal "Motography" which extend over a period of five years.
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