Imaginable

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BESTSELLING AUTHOR: McGonigal's first book, REALITY IS BROKEN, was a NYT bestseller and made McGonigal a celebrity in the gaming and futurist communities. DYNAMIC SPEAKER: McGonigal's TED talks have over 15 million views. She gave the keynote at SxSW and was awarded "Best Speaker" honors. Lectures and live events will be an integral part of our publication and long-tail sales plans. TIMELY AND NEWSWORTHY: More than ten years ago, McGonigal ran simulations that predicted a global pandemic and how it would change human behavior. IMAGINABLE is a big idea book for this moment, teaching readers how to think like a futurist and prepare for a future that is just ten years away. IMAGINATION TRAINING: McGonigal has created fun, provocative exercises for each chapter of the book, based on gaming principles, that train our brains to think differently, to solve problems creatively, and to engage a sense of agency. WIDE APPLICATION: From Silicon Valley C-Suite executives to educators, from politicians to activists, from innovators to survivalists-McGonigal, not unlike Gladwell and Kahnemann, will capture a wide array of readers. URGENT OPTIMISM: This inspiring concept-a resource within each of us that McGonigal teaches us how to access-is poised to enter the vernacular. GAMING AS A SELF-HELP TOOL: McGonigal is best known as the inventor and co-founder of SuperBetter, a game that has helped more than a million players tackle real-life health challenges, such as depression, anxiety, chronic pain, and traumatic brain injury, her research on how gaming can alleviate these ailments has been funded by the National Institutes of Health (NIH). IMAGINABLE, THE COURSE: McGonigal is creating a complementary curriculum for Coursera, based on the book. PARTNERS: McGonigal has created award-winning games for partners including the American Heart Association, the International Olympics Committee, the World Bank Institute, and the New York Public Library and has consulted and developed game workshops for companies including Intel, Nike, Disney, McDonalds, Microsoft, and Nintendo. PROFILE: McGonigal was named a "Young Global Leader" by the World Economic Forum, one of Fast Company's "Top 100 Creative People in Business, " one of the "20 Most Inspiring Women in the World" by Oprah Winfrey in O Magazine, one of the "Top 35 innovators changing the world through technology" by MIT Technology Review, and has received many other honors. WIDELY PUBLISHED: Her work has been featured in The New York Times, Wired, Vanity Fair, The New Yorker, O Magazine, Fast Company, The Economist, and on MTV, CNN, and NPR.