Big Ideas

Bücher

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CrowdsourcingWhen faced with a burning question, ask the audience - not the expert. Wikipedia and Lego are onto it already, and stock markets have operated on the basis of crowdsourcing for decades.The MenaissanceThe hottest trend in male behaviour. Exit sarong-sporting Beckham, enter head-butting Zidane: the'menaissance' is here.The Maturialistic GenerationMiddle-aged adults who spend money like teenagers, giving rise to 'born-again bikers', back-packing'bloomers' and 'greybabes'.